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Tuesday, April 19, 2011

Luxury is not a dirty word



What exactly is Eco-luxury? Why does it sound so snobby, perhaps a little contradictory? The word luxury has long been associated with extravagance and exceeding what is necessary or sufficient. The original Latin word luxus was used to describe an object that was more beautiful or unique than any other and often provoked an object of esteem.

Eco-luxury for La Bella Figura is used to distinguish high quality products with a passion and committment to our formulations and how they were sustained from the environment. We carefully choose ingredients based on their effectiveness as well as their sustainability and ecological footprint. Because of our high standards to produce our products we can confidently offer some of the best products on the market now. Our responsibility doesn't end there, we feel it is our duty to give back! La Bella Figura has chosen several non-profit organizations near and dear to us to work with this year.


When we define ourselves as an Eco-luxury company we are differentiating ourselves with our innovative methods and forward thinking approach to the world and environment around us. We are partners with local communities and developing awareness of social sustainability is part of what we stand for and what you can count on when purchasing any of our products. Sadly, there are many wonderful ingredients that we researched for their pure plant effectiveness in health, but chose not to incorporate into our formulations because they were not sustainable to their environment.

We hope buying our eco-luxury products brings enjoyment of a handcrafted, high quality item.

To learn more about La Bella Figura visit us at labellafigurabeauty.com.

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